the Backlog_
// a compiled stack of ideas, experiments, and real work
What follows is a public collection of thoughts, experiments, lessons, and occasional opinions from the folks building innovative products and technical solutions at Meet The People. This is where we write about what we’re working on, what we’ve learned (typically the hard way), and how we think about building things that actually ship. No thought leadership buzzwords were harmed in the making of this blog.
Here’s the Latest…
Showing 1 – 6 out of 6
-
On Moltbot, and Losing Human Agency
Tech nerd internet was set on fire this week with lobster emojis as an open source project, “OpenClaw” received a legal notice from Anthropic to discontinue their use of the term “Clawdbot” for their autonomous agent system. Clawdbot “molted”, as lobsters do, into something called Moltbot, and a software engineer posted a viral video of… -
From Bayesian MMM to Actionable Predictions: A More Practical Way to Build and Use Media Mix Modeling
Media Mix Models (or MMMs) are often discussed as if the hardest problem is fitting the model. In practice, fitting the model is only the beginning. The harder challenge is turning a complex, uncertain statistical model into something that can reliably support real-world decisions. Our approach is built around a simple idea: separate learning the system… -
Campaign Performance Analyst Architecture Update
The Campaign Performance Analyst (CPA) project at RADaR has shifted from standard AWS/Snowflake tools to a custom Python architecture featuring proprietary custom AI agents and Anthropic’s Model Context Protocol (MCP) Server. This overhaul significantly improved flexibility and cut query response times from two minutes to under 20 seconds. -
Campaign Intelligence Technical Architecture Research
As we move into development of our latest tool, Campaign Intelligence, we need to take a look at the high-level architecture and available resources before moving forward. This document serves as a reference for the research we did, the benefits and drawbacks of using specific integrations for our product, and the reasoning behind any decisions… -
The Human-Led, AI-Powered Formula Behind Coegi’s Programmatic Advertising Success
AI has become a dominant force across industries, but in programmatic advertising, it’s more than just a buzzword – it’s the backbone. While artificial intelligence enables us to automate and optimize media buying at lightning speed, the real differentiator lies in the human strategies that shape how AI is applied. At Coegi, we believe that… -
People First. AI Forward: How Meet the People Is Operationalizing AI
AI is forcing a redefinition of how we work. It’s showing up in meetings, briefs, workflows, and pitches faster than most people expected. But while the pace of adoption is accelerating, the need for clarity and alignment on how to use it, and when to use it. These incredible tools can process more information than…